Industry leader in business intelligence software, including expert systems that are exclusively focused on managing and mobilizing information
Offerings include mobile messaging services for operators, brand/content providers, enterprises and financial institutions
The Situation
Client wanted to partner with an R&D services provider that could actively participate in product development and support
Develop an interface with SMS gateway
Develop a campaign management user interface
Develop report engines
Support product internationalization
The Engagement
GlobalLogic developed a platform that modifies the incoming SMS, updates them with user and campaign-specific advertisements, and sends them to the subscriber
Developed an SMS gateway interface
Delivered important components such as campaign administration, ad server, reporting/forecasting, inventory management, connection management & auditing, user management, etc.
Developed campaign management user interface (including J2EE-based backend)
Developed report engine and various reports (e.g., campaign active dates, impressions served, unique users reached, etc.)