GlobalLogic Promotes Serious Gaming For Product Development

Global Product Development Leader Brings Together World Thought Leaders on Emerging Innovation Gaming

VIENNA, VA - November 27, 2008 – GlobalLogic, the global leader in product development and Enthiosys a premierAgile Product Management consulting group, announced today the launch of a two-day training seminar on the use of Serious Gaming as a powerful tool for product innovation. Luke Hohmann, the author of the book “Innovation Games: Creating Breakthrough Products through Collaborative Play”, will lead the seminar at GlobalLogic’s Noida, India product engineering center on December 1-2, 2008.

Hohmann, also the chief executive officer and founder of Enthiosys, is a recognized expert on Agile Product Management of software products and is also a frequent speaker at high-profile software and industry events. Leading decision makers including CEO’s, CTO’s, product managers, architects and program managers will exchange views with Hohmann on the benefits of gaming as a tool to plan, play and evaluate best practices in software product development processes.

GlobalLogic, known widely for its award-winning Agile platform for distributed product engineering, Velocity, and Enthiosys have partnered to leverage Serious Gaming techniques that introduce innovation in the product planning and development processes. Enthiosys and GlobalLogic’s joint mission is to take gaming beyond entertainment and simulate competing scenarios for decision makers to apply to critical aspects of the software product lifecycle so technology companies can take product innovation to the market faster.

Peter Harrison, chief executive officer, GlobalLogic said, “With a proven record over the past eight years of taking more then 2,000 products to the market for our technology clients, we are convinced that the new phenomenon of Innovation Gaming will have a measurable impact on product success. This seminar will create a forum for greater critical debate on the innovative tools of gaming in the product development space.”

In contrast to many firms that focus on IT services, GlobalLogic specializes in software product research and development (R&D) for emerging and established technology companies. Its services include market analysis, product conceptualization, engineering, migration, testing and support. The company has received widespread recognition for innovation in software product R&D. Its platform for distributed Agile development, GlobalLogic Velocity™, has been recognized by InfoWorld for technology innovation with an InfoWorld 100 Award (http://www.globallogic.com/indus_diff/velocity_overview.shtml). GlobalLogic Version 1.0sm, an offering for both early and late stage companies, has helped the company’s clients launch disruptive technologies at major conferences such as DEMOfall 08 (http://www.globallogic.com/focusareas/ver_engagement.shtml).

About GlobalLogic

The leading specialist in global software product development services, GlobalLogic, Inc., partners with emerging and established technology companies to help them bring great software products to market in less time and at less cost. GlobalLogic has ongoing partnerships with nearly 200 technology companies in product vertical markets that include consumer, telecom, healthcare and enterprise. Over the last eight years, GlobalLogic has helped its clients release 2,000 software products, including more than 300 major products in the last 12 months with a better than 95 percent on-time delivery record. Its clients include innovative technology companies such as Autodesk, Broadsoft, Electronic Arts, Intalio, Motorola, NextPoint, Oracle, Vertica, and Yahoo. GlobalLogic, an Inc. 500 company, has been ranked as a top employer in India and Ukraine by IDC and Hewitt Associates respectively. GlobalLogic is headquartered in Vienna, Virginia and has European headquarters in London, U.K. with global delivery centers throughout the U.S., India, Ukraine, China, and Israel. GlobalLogic employs thousands of technology professionals worldwide.

Media Contact:

Rohit Sharma
GlobalLogic India Pvt. Ltd.
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Abhijit Kaur
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