{"id":101889,"date":"2025-01-16T13:10:36","date_gmt":"2025-01-16T13:10:36","guid":{"rendered":"https:\/\/www.globallogic.com\/de\/?post_type=industries&p=101889"},"modified":"2025-01-22T10:18:17","modified_gmt":"2025-01-22T10:18:17","slug":"streaming-2-0","status":"publish","type":"industries","link":"https:\/\/www.globallogic.com\/de\/industries\/media-and-entertainment\/streaming-2-0\/","title":{"rendered":"Streaming 2.0"},"content":{"rendered":"\n
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Reimagining OTT for the future<\/h2>\n\n\n\n
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GlobalLogic\u2019s Streaming Services empower OTT providers to elevate user engagement, unlock new revenue streams, and optimize platform efficiency. We help create a seamless and scalable OTT ecosystem from AI-driven personalization to advanced ad-tech integration. Collaborate with us to deliver captivating experiences and maximize your platform\u2019s potential.<\/p>\n<\/div><\/div>\n\n\n\r\n\r\n

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How we help<\/div>\r\n

Transforming streaming platforms for growth and innovation<\/h2>\r\n <\/div>\r\n
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GlobalLogic helps OTT providers deliver personalized, efficient, and scalable streaming services. With expertise in platform engineering, data analytics, and ad-tech integration, we ensure seamless user experiences while driving monetization and operational excellence.<\/p>\r\n <\/div>\r\n <\/div>\r\n

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Our capabilities<\/div>\r\n
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Powering next-generation OTT solutions<\/h2>\r\n <\/div>\r\n
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GlobalLogic enables OTT providers to redefine user engagement, streamline operations, and maximize revenue with tailored, cutting-edge solutions.\r\n<\/p>\r\n <\/div>\r\n <\/div>\r\n

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OTT Platform Engineering<\/h3>\r\n

Deliver robust, end-to-end OTT platforms using microservices, serverless architecture, and cloud-native technologies for unmatched scalability and performance.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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Advanced Ad-Tech Integration<\/h3>\r\n

Implement dynamic ad insertion, server-side ad tech solutions, and personalized targeting to boost advertising revenues while maintaining seamless user experiences.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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AI-Driven Personalization<\/h3>\r\n

Leverage AI and machine learning to develop advanced recommendation engines, improve user retention, and enhance engagement through A\/B testing and real-time analytics.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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Monetization Strategies<\/h3>\r\n

Design innovative revenue models, including tiered subscriptions, in-app purchases, and pay-per-view features, tailored to evolving consumer needs.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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Video Content Delivery and Optimization<\/h3>\r\n

Optimize content delivery with state-of-the-art content delivery networks (CDNs), encoding\/transcoding technologies, and adaptive streaming for exceptional video quality.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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QA and Testing at Scale<\/h3>\r\n

Employ comprehensive QA processes, automated testing, and 360\u00b0 testing frameworks to ensure flawless streaming experiences across all devices and platforms.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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Data Analytics and Business Intelligence<\/h3>\r\n

Build powerful analytics pipelines to provide real-time insights, user behavior predictions, and visualized data that drive decision-making and platform evolution.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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AI\/ML-Powered Solutions<\/h3>\r\n

Integrate AI-driven tools such as chatbots, virtual assistants, and predictive analytics to enhance platform usability and operational efficiency.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n

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Device Compatibility and Scalability<\/h3>\r\n

Develop applications and interfaces for Smart TVs, mobile devices, game consoles, and web platforms to ensure seamless accessibility and scale to global audiences.\r\n<\/p> <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n

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Delivering intelligent products, platforms, and services across the streaming ecosystem<\/div>\r\n
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Media supply chain<\/h2>\r\n

Streamline content creation and distribution with optimized workflows, advanced encoding, and scalable delivery networks.<\/p>\r\n <\/div>\r\n

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AI transformation<\/h2>\r\n

Leverage AI and machine learning to power personalized user experiences, predictive analytics, and operational efficiency.<\/p>\r\n <\/div>\r\n

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Monetization<\/h2>\r\n

Unlock new revenue streams with advanced ad-tech integration, tiered subscriptions, and data-driven monetization strategies.<\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\n\n\r\n\r\n

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OTT applications built and certified by our streaming technology experts<\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\n\n\r\n
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Engineering media & entertainment impact<\/div>\r\n

Our real-world impact in action<\/h2>\r\n

Discover how GlobalLogic delivers transformative results for leading OTT providers.\r\n<\/p>\r\n <\/div>\r\n <\/div>\r\n \r\n

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Boosting Monetization with AI-Powered Ad-Tech<\/h4>\n

Integrated advanced ad-tech solutions, including dynamic ad insertion and targeted advertising, to help an OTT provider maximize revenue without compromising user experience.<\/p>\n <\/div>\r\n

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Optimizing User Engagement with Personalization<\/h4>\n

Deployed AI-powered recommendation engines and real-time data analytics to refine user personalization strategies, driving greater retention and satisfaction.<\/p>\n <\/div>\r\n

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Ensuring Seamless Streaming with QA and Automated Testing<\/h4>\n

Implemented scalable automated testing frameworks and comprehensive QA processes to ensure flawless streaming across devices and platforms.<\/p>\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\n\n

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Featured insights<\/h2>\n <\/div>\n <\/div>\n
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Explore fresh thinking from GlobalLogic\u2019s strategists and engineers.<\/p>\n See all<\/a>\n <\/div>\n <\/div>\n\n

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Blogs<\/div>
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\n\n GlobalLogic Marketing<\/span><\/a>\n <\/div>\n\n \n 6 M\u00e4rz 2024 <\/span>\n <\/div>\n

\n \n Welche Auswirkungen haben ChatGPT und andere kreative KI-Systeme auf unser … <\/a>\n <\/h3>\n
\n AI Governance<\/span>MLOps<\/span>Cross-Industry<\/span> <\/div>\n <\/div>\n \n \"Welche <\/a>\n <\/div>\n <\/div>\n
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Blogs<\/div>
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\n\n GlobalLogic Marketing<\/span><\/a>\n <\/div>\n\n \n 29 November 2023 <\/span>\n <\/div>\n

\n \n Arten der Migration und Tipps f\u00fcr eine erfolgreiche digitale Transformation <\/a>\n <\/h3>\n

Unternehmen stellen sich ein hochmodernes neues System als ihren zuk\u00fcnftigen…<\/p>

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Blogs<\/div>
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\n\n GlobalLogic Marketing<\/span><\/a>\n <\/div>\n\n \n 19 September 2023 <\/span>\n <\/div>\n

\n \n Kontinuierliches Testen: Wie man die Codequalit\u00e4t misst und verbessert <\/a>\n <\/h3>\n

Software-Ingenieure sind nat\u00fcrlich bestrebt, Code zu schreiben, der nicht nur…<\/p>

\n Cross-Industry<\/span> <\/div>\n <\/div>\n \n \"Kontinuierliches <\/a>\n <\/div>\n <\/div>\n \n <\/div>\n
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FAQs<\/div>\r\n
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Your Streaming Services questions, answered<\/h2>\r\n <\/div>\r\n
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Learn how GlobalLogic\u2019s Streaming Services empower OTT providers to deliver exceptional user experiences, optimize operations, and unlock new revenue streams.<\/p>\r\n <\/div>\r\n <\/div>\r\n

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    What challenges does Streaming Services address for OTT providers?<\/div><\/div>\r\n
    Streaming Services tackles key issues like platform inefficiencies, user engagement, and revenue generation. It focuses on removing content delivery bottlenecks, enhancing personalization with AI-powered tools, and integrating monetization strategies like targeted advertising and tiered subscriptions.\r\n<\/div>\r\n <\/li>\r\n
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    How does GlobalLogic improve streaming platform performance?<\/div><\/div>\r\n
    By addressing resource utilization and identifying bottlenecks in server capacity or content delivery, GlobalLogic ensures smooth platform performance. Our solutions include continuous optimization and performance monitoring to maintain seamless user experiences.\r\n<\/div>\r\n <\/li>\r\n
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    What personalization features does GlobalLogic offer for OTT platforms?<\/div><\/div>\r\n
    GlobalLogic integrates AI-powered recommendation engines, user engagement metrics, and A\/B testing into OTT platforms. These features help refine personalization strategies and increase user retention through tailored content recommendations.\r\n<\/div>\r\n <\/li>\r\n
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    What role does AI\/ML play in GlobalLogic\u2019s OTT solutions?<\/div><\/div>\r\n
    AI and ML power various aspects of Streaming Services, from predictive analytics and automated testing to recommendation engines and virtual assistants. These technologies enhance usability, operational efficiency, and personalization.\r\n<\/div>\r\n <\/li>\r\n
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    How does GlobalLogic support monetization for OTT providers?<\/div><\/div>\r\n
    Our monetization strategies include advanced ad-tech integration, tiered subscriptions, pay-per-view models, and targeted advertising. We analyze user behavior data to enable data-driven pricing and optimize ad performance.\r\n<\/div>\r\n <\/li>\r\n <\/ul>\r\n <\/div>\r\n <\/section>\r\n","protected":false},"author":96,"featured_media":101896,"parent":101882,"menu_order":9,"template":"","work-with-us-category":[19],"class_list":["post-101889","industries","type-industries","status-publish","has-post-thumbnail","hentry","work-with-us-category-industries"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/industries\/101889","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/industries"}],"about":[{"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/types\/industries"}],"author":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/users\/96"}],"version-history":[{"count":1,"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/industries\/101889\/revisions"}],"predecessor-version":[{"id":101897,"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/industries\/101889\/revisions\/101897"}],"up":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/industries\/101882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/media\/101896"}],"wp:attachment":[{"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/media?parent=101889"}],"wp:term":[{"taxonomy":"work-with-us-category","embeddable":true,"href":"https:\/\/www.globallogic.com\/de\/wp-json\/wp\/v2\/work-with-us-category?post=101889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}