{"id":103316,"date":"2024-09-16T03:51:00","date_gmt":"2024-09-16T03:51:00","guid":{"rendered":"https:\/\/www.globallogic.com\/se\/?post_type=news&p=103316"},"modified":"2024-12-05T11:30:09","modified_gmt":"2024-12-05T11:30:09","slug":"waves-of-disruption-5-ways-the-communications-industry-is-shaping-the-way-we-connect-communicate-and-collaborate","status":"publish","type":"news","link":"https:\/\/www.globallogic.com\/se\/about\/press-room\/press-release\/waves-of-disruption-5-ways-the-communications-industry-is-shaping-the-way-we-connect-communicate-and-collaborate\/","title":{"rendered":"Waves of disruption: 5 ways the communications industry is shaping the way we connect, communicate and collaborate"},"content":{"rendered":"\n
Carmel Owens, MD, <\/em>GlobalLogic Ireland<\/em> and <\/em>Tech Excellence Awards<\/em> Person of the Year 2024, outlines how the communications industry is <\/em>shaping digital transformation.<\/em><\/p>\n\n\n\n In an era where bytes travel faster than sound waves, the communications industry stands at the vanguard of digital transformation. From fibre optic cables snaking across our seas to the expanding forests of 5G towers, the communications sector is powering innovation across our lives, industries and societies.<\/p>\n\n\n\n The fifth generation of mobile networks isn\u2019t just about faster downloads\u2014it’s a seismic shift. We\u2019re entering a world of massive device connectivity. Communications giants are investing billions to build a digital superhighway. But, beyond speed, 5G will redefine industries. Think remote surgery, autonomous vehicles, and smart cities. <\/p>\n\n\n\n The 5G spectrum of mmWave, Sub-6 GHz, and DSS means super-fast speeds, excellent distance coverage, and smooth transitions from the 4G spectrum. The paradigm shift to 5G is bringing about an era of ultra-low latency, massive device connectivity, and augmented reality, with potential use cases that will rock our world.<\/p>\n\n\n\n 5G will power smart cities, fuelling a future of innovation and efficiency. Imagine traffic lights that adjust in real time and energy grids that optimise consumption. It will underpin universal healthcare, taking remote surgeries and patient monitoring from pilot projects to a run-of-the-mill reality. It will make autonomous vehicles the norm and bridge the gap between the physical and digital worlds, making augmented (AR) and virtual reality (VR) experiences even more immersive. <\/p>\n\n\n\n Not so long ago, a phone was just a phone. Today, it\u2019s a pocket-sized command centre. Communication companies have transformed from carriers to architects of connectivity ecosystems. They stitch together continents with submarine cables, create constellations from satellites, and beam Wi-Fi around the globe. Our world is now a rich tapestry of signals, and the communications sector is the weaver.<\/p>\n\n\n\n In our quest for seamless communication and global interconnectivity, 5G has captured headlines. But it isn’t the only innovation. It\u2019s part of a broader revolution with a symphony of technologies promising to better connect our world. Take advanced connectivity. It\u2019s the steady progress we\u2019ve made in expanding networks. <\/p>\n\n\n\n Advanced connectivity is like the dependable workhorse that keeps users connected day in and day out. Mobile, broadband, and short-range providers are continuously upgrading infrastructure and rolling out new technologies that provide seamless connections, faster speeds and reduced latency while supporting more connected devices across the global population.<\/p>\n\n\n\n Frontier connectivity is, in comparison, more revolutionary. It\u2019s pushing boundaries and venturing into uncharted territories. Its geographical footprint is limited at present, but it promises a transformative impact. It will bring internet access to even the most remote corners of the world. It will connect the unconnected, bridge digital divides, and make the impossible possible. <\/p>\n\n\n\n Gone are the days of dialling a phone number and speaking to a human operator. Or worse still, being met with a soul-destroying robotic interactive voice response (IVR) system telling us to press 1 for billing, 2 for technical support etc., etc., etc. Modern chatbots have taken the phone out of the picture, replacing a maze of options with a simple typed Q&A back-and-forth. <\/p>\n\n\n\n Beyond chatbots, natural language processing (NLP) means AI now understands context, accents and colloquialisms. It can decipher spoken words and translate them into actionable commands. The rise of voice assistants like Siri, Alexa, and Google Assistant that engage in conversations and even tell jokes hints at the next stage in the evolution of communication. <\/p>\n\n\n\n We\u2019re already seeing deep learning, trained on vast datasets, generating machine voices that are virtually indistinguishable from humans. We\u2019re on the precipice of instant translation from verbal or written inputs to and from both widely spoken and minority languages. And AI with emotional intelligence that analyses voice tones and sentiments, gauging resonance and perceptions at scale. To riff on an old telecoms\u2019 slogan\u2014the future\u2019s bright, the future\u2019s intelligent AI.<\/p>\n\n\n\n As we speak, the communications industry is consolidating two seemingly disparate innovations – cloud computing and satellite technology – to bring seamless connectivity to the most remote parts of the world. Companies continue to launch satellites while cloud providers build Edge data centres all over the world\u2014they\u2019re also combining. <\/p>\n\n\n\n Leading cloud providers like Google, Microsoft, and AWS are forging alliances with satellite operators such as SpaceX, SES, and Telesat. Such partnerships will extend the cloud\u2019s reach, create seamless connections, and take us closer to the Edge, where connectivity, data insights, and real-time analytics reach end users at the touch of a button. <\/p>\n\n\n\n\n
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