{"id":6442,"date":"2016-02-09T04:38:19","date_gmt":"2016-02-09T04:38:19","guid":{"rendered":"https:\/\/www.globallogic.com\/?p=6442"},"modified":"2025-09-12T07:51:10","modified_gmt":"2025-09-12T07:51:10","slug":"reuters","status":"publish","type":"insightsection","link":"https:\/\/www.globallogic.com\/sk\/insights\/case-studies\/reuters\/","title":{"rendered":"Reuters"},"content":{"rendered":"<!-- Paragraph section -->\r\n<section class=\"caseContent\">\r\n    <div class=\"container\">\r\n    <p><img decoding=\"async\" src=\"https:\/\/www.globallogic.com\/sk\/wp-content\/uploads\/sites\/8\/2016\/02\/Reauters.jpg\" alt=\"Reauters\" \/><\/p>\n<p>Agent\u00fara Reuters, ktor\u00e1 je najv\u00e4\u010d\u0161\u00edm poskytovate\u013eom multimedi\u00e1lneho spravodajstva na svete, chcela prostredn\u00edctvom aplik\u00e1cie pre zariadenia iPad sp\u00e1jaj\u00facej silu fotografie s\u00a0hlb\u0161\u00edm kontextom predstavi\u0165 nov\u00fd pr\u00edstup k\u00a0rozpr\u00e1vaniu pr\u00edbehov. Oslovila preto Method, div\u00edziu spolo\u010dnosti GlobalLogic \u0161pecializuj\u00facu sa na oblas\u0165 UX dizajnu, aby pre tak\u00fato aplik\u00e1ciu vytvorila UX a\u00a0vizu\u00e1lny r\u00e1mec a pomohla jej tak premeni\u0165 t\u00fato v\u00edziu na skuto\u010dnos\u0165.<\/p>\n<p><strong>Spolupr\u00e1ca<\/strong><br \/>\nThomson Reuters Pictures vlastn\u00ed obrovsk\u00e9 mno\u017estvo kr\u00e1snych a\u00a0p\u00f4sobiv\u00fdch z\u00e1berov, ktor\u00e9 sa mo\u017eno nikdy nedostan\u00fa na verejnos\u0165, alebo sa pou\u017e\u00edvaj\u00fa len ako doplnok najnov\u0161\u00edch spr\u00e1v. \u013dudia v\u00a0Reuters v\u0161ak nechceli necha\u0165 tieto podmaniv\u00e9 sn\u00edmky nevyu\u017eit\u00e9 a\u00a0z\u00e1rove\u0148 chceli svoje publikum prim\u00e4\u0165 k\u00a0tomu, aby spomalilo a\u00a0vn\u00edmalo aj \u0161ir\u0161\u00ed kontext. A\u00a0tak, zatia\u013e \u010do sk\u00fasenos\u0165 spojen\u00e1 so spravodajstvom zvy\u010dajne za\u010d\u00edna titulkom, t\u00e1to aplik\u00e1cia je najm\u00e4 o\u00a0obrazoch.<\/p>\n<p>Zameranie aplik\u00e1cie na fotografie so sebou prinieslo r\u00f4zne v\u00fdzvy a\u00a0ot\u00e1zky v\u00a0oblasti grafick\u00e9ho n\u00e1vrhu a\u00a0dizajnu aplik\u00e1cie, ktor\u00e1 pristupuje k\u00a0sp\u00f4sobom preh\u013ead\u00e1vania a\u00a0konzum\u00e1cie obsahu alternat\u00edvne. \u00dalohou aplik\u00e1cie bolo tie\u017e vyv\u00e1\u017ei\u0165 roz\u0161iruj\u00faci sa arch\u00edv a\u00a0\u010derstvo doplnen\u00e9 sn\u00edmky, a\u00a0s\u00fa\u010dasne pon\u00faknu\u0165 u\u017e\u00edvate\u013eom priestor na prisp\u00f4sobenie u\u017e\u00edvate\u013eskej sk\u00fasenosti pod\u013ea vlastn\u00fdch preferenci\u00ed.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.globallogic.com\/sk\/wp-content\/uploads\/sites\/8\/2016\/02\/reuters_hero-1.jpg\" alt=\" reuters_hero-1\" width=\"100%\" \/><\/p>\n<p><strong>Process<\/strong><br \/>\nReuters pon\u00fakol div\u00edzii Method koncepciu aplik\u00e1cie The Wider Image, vr\u00e1tane jej obsahovej v\u00edzie a\u00a0nov\u00fdch vizu\u00e1lnych v\u00fdrazov\u00fdch prostriedkov pre jednotliv\u00e9 form\u00e1ty pr\u00edbehov, siahaj\u00face od interakt\u00edvnych obr\u00e1zkov a\u017e po vizualiz\u00e1ciu d\u00e1t. T\u00edm Method n\u00e1sledne sk\u00famal r\u00f4zne sp\u00f4soby kombinovania fotografi\u00ed a\u00a0inform\u00e1ci\u00ed, aby nastavil vhodn\u00fa grafick\u00fa \u00fapravu, navig\u00e1ciu a\u00a0funk\u010dn\u00fa \u0161pecifik\u00e1ciu rie\u0161enia, ktor\u00e1 by fungovala naprie\u010d r\u00f4znymi form\u00e1tmi.<\/p>\n<p>Pomocou r\u00f4znych koncep\u010dn\u00fdch n\u00e1strojov a\u00a0tvorby prototypov zrealizovali odborn\u00edci z\u00a0Method r\u00f4zne iter\u00e1cie, aby sa uistili, \u017ee aplik\u00e1cia kladie na prv\u00e9 miesto kvalitn\u00fa foto\u017eurnalistiku. Na vytvorenie intenz\u00edvnej\u0161ieho filmov\u00e9ho pocitu pou\u017eili jemn\u00e9 anim\u00e1cie a\u00a0pomocou dizajnov\u00fdch rie\u0161en\u00ed nen\u00e1silne nazna\u010dili trend spr\u00e1vania \u010di optimalizovali percepciu a\u00a0reakcie u\u017e\u00edvate\u013eov. T\u00edm spolo\u010dnosti Method tie\u017e pon\u00fakol jedine\u010dn\u00fd sp\u00f4sob preh\u013ead\u00e1vania obsahu pomocou funkcie \u201eExplorer\u201c, ktor\u00e1 u\u017e\u00edvate\u013eom umo\u017e\u0148uje preh\u013ead\u00e1va\u0165 fotky pod\u013ea lokality, fotografa a\u00a0t\u00e9my.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.globallogic.com\/sk\/wp-content\/uploads\/sites\/8\/2020\/01\/Reuters.jpg\" alt=\" Reuters\" width=\"100%\" \/><\/p>\n<p><strong>V\u00fdsledky<\/strong><br \/>\nOd uvedenia na trh z\u00edskala aplik\u00e1cia The Wider Image mno\u017estvo ocenen\u00ed pre najlep\u0161iu aplik\u00e1ciu roka a\u00a0m\u00e9di\u00e1 ju ozna\u010dili za \u201enev\u00eddan\u00fd z\u00e1\u017eitok z\u00a0novin\u00e1rskej fotografie\u201c \u010di \u201ejednu z\u00a0najzauj\u00edmavej\u0161\u00edch aplik\u00e1ci\u00ed pre zariadenia iPad, ktor\u00e9 kedy vzi\u0161li zo spravodajsk\u00e9ho sveta\u201c<\/p>\n<p><a href=\"https:\/\/itunes.apple.com\/us\/app\/the-wider-image\/id566306890?mt=8\" target=\"_blank\" rel=\"external nofollow\" target=\"_blank\" nofollow noopener\">Aplik\u00e1cia je dostupn\u00e1 na iTunes.\u00a0<\/a><\/p>\n    <\/div>\r\n <\/section>\r\n \n\n\n<h3 class=\"wp-block-heading container heading-and-text\" style=\"padding-bottom:0;\"\n>Reuters a GlobalLogic<\/h3>\n\n\n\r\n<!-- About About Section -->\r\n\r\n        <section class=\"content\" id=\"about_video_block\">\r\n\r\n            \r\n                            <!-- youtube video-->\r\n\r\n                <div class=\"video-section video-section-HmZCPnz7ze8\">\r\n                    <div class=\"container\">\r\n                        <div id=\"video-HmZCPnz7ze8\" class=\"videoCard\">\r\n                            <div class=\"videoThumb\">\r\n                                                                    <img decoding=\"async\" class=\"video-image-placeholder  wpsmartcrop-image\" src=\"https:\/\/www.globallogic.com\/sk\/wp-content\/uploads\/sites\/8\/2016\/02\/reuters_video.jpg\" alt=\"Video Banner\" width=\"100%\" height=\"100%\" data-smartcrop-focus=\"[50,50]\" \/>\r\n                                                            <\/div>\r\n                            <a class=\"video-control js-video-control paused\"\r\n                                data-videosourec=\"https:\/\/www.youtube.com\/embed\/HmZCPnz7ze8?rel=0&#038;mute=0&#038;autoplay=1&#038;feature=oembed&#038;enablejsapi=1\"\r\n                                data-vid=\"HmZCPnz7ze8\" data-source=\"youtubesourcevideo\" data-bs-toggle=\"modal\"\r\n                                data-bs-target=\"#myModal-HmZCPnz7ze8\" data-keyboard=\"true\">\r\n                                <div class=\"videoOverlay\">\r\n                                    <div class=\"ContentBox\"><p>Reuters the Wilder Image \u2013 Take The Tour<\/p>\n<\/div>\r\n                                    <!--div class=\"primaryBtn video_btn\" id=\"video_btn\">Watch video<\/div-->\r\n\t\t\t\t\t\t\t\t\t<div class=\"primaryBtn video_btn\" id=\"video_btn\">Pozrite si video<\/div>\r\n                                <\/div>\r\n                            <\/a> \r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n                    <\/section>\r\n\r\n        \n\n\t<script>\n\t\/*jQuery(document).ready(function ($) {\n\t\t\n\t\t\t$(\"#myModal-HmZCPnz7ze8\").on('hide.bs.modal', function(event) {\n\t\t\t\tconsole.log(\"video closed by outer click\");\n\t\t\t\tpauseVideo();\n\t\t\t\t\n\t\t\t});\n\t\t\t$(document).on('keyup', function(event) {\n\t\t\t\tif (event.key == \"Escape\") {\n\t\t\t\t\tpauseVideo(); console.log(\"video closed by escape\");\n\t\t\t\t\/\/\t$('#myModal-HmZCPnz7ze8').modal('hide');\n\t\t\t\t\t$('#myModal-HmZCPnz7ze8').removeClass('show').css('display', 'none'); \n\t\t\t\t\t$('div.modal-backdrop.show').remove();\n\t\t\t\t}\n\t\t\t});\n\t\t\n\t\t}); *\/\n    \n                jQuery(document).ready(function ($) {\n                    jQuery('.videomodal .close').on('click', function() {\n                        jQuery(this).parent().next().find('iframe').attr('src', '');\n                    });\n                });\n\t<\/script>\n\t<div class=\"modal videomodal\" id=\"myModal-HmZCPnz7ze8\" tabindex='-1'>\n\t\t<div class=\"modal-dialog modal-dialog-centered modal-lg\">\n\t\t\t<div class=\"modal-content\">\n\n\n\t\t\t\t<div class=\"modal-header\">\n\t\t\t\t\t<button type=\"button\" class=\"close\" data-bs-dismiss=\"modal\">&times;<\/button>\n\t\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"modal-body\">\n\t\t\t\t\t<div class='embed-container container-video-section' style=\"opacity: 0;visibility: hidden;padding: 0\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<iframe loading=\"lazy\" id=\"ply-video\" width=\"100%\" height=\"100%\" title=\"YouTube video\" src=\"\" data-cookieconsent=\"necessary\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n    ","protected":false},"excerpt":{"rendered":"<p>Reuters a GlobalLogic<\/p>\n","protected":false},"author":1,"featured_media":26941,"parent":0,"menu_order":35,"template":"","insight":[751],"insight-subcats":[810,811,796],"insight-industry":[749],"insight-services":[],"insight-partners":[],"class_list":["post-6442","insightsection","type-insightsection","status-publish","has-post-thumbnail","hentry","insight-case-studies","insight-subcats-analytics","insight-subcats-data-engineering","insight-subcats-smart-and-portable-devices","insight-industry-media-a-zabavny-priemysel"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection\/6442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection"}],"about":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/types\/insightsection"}],"author":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":3,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection\/6442\/revisions"}],"predecessor-version":[{"id":103522,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection\/6442\/revisions\/103522"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/media\/26941"}],"wp:attachment":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/media?parent=6442"}],"wp:term":[{"taxonomy":"insight","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight?post=6442"},{"taxonomy":"insight-subcats","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-subcats?post=6442"},{"taxonomy":"insight-industry","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-industry?post=6442"},{"taxonomy":"insight-services","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-services?post=6442"},{"taxonomy":"insight-partners","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-partners?post=6442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}