{"id":9940,"date":"2016-12-12T10:46:40","date_gmt":"2016-12-12T10:46:40","guid":{"rendered":"https:\/\/www.globallogic.com\/sk\/?post_type=our-work&#038;p=9940"},"modified":"2025-09-12T08:07:07","modified_gmt":"2025-09-12T08:07:07","slug":"la-galaxy","status":"publish","type":"insightsection","link":"https:\/\/www.globallogic.com\/sk\/insights\/case-studies\/la-galaxy\/","title":{"rendered":"LA Galaxy"},"content":{"rendered":"<!-- Paragraph section -->\r\n<section class=\"caseContent\">\r\n    <div class=\"container\">\r\n    <p>&nbsp;<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.globallogic.com\/sk\/wp-content\/uploads\/sites\/8\/2016\/12\/kisspng-la-galaxy-mls-cup-2014-san-diego-zest-fc-los-angel-aek-arena-georgios-karapatakis-5b0a01277c89561775804915273823115101.png\" alt=\"kisspng-la-galaxy-mls-cup-2014-san-diego-zest-fc-los-angel-aek-arena-georgios-karapatakis-5b0a01277c89561775804915273823115101\" \/><\/p>\n<p>\u00da\u010dastn\u00edk americkej futbalovej Major League Soccer (MLS), t\u00edm LA Galaxy, sa osemkr\u00e1t po sebe dostal do playoff MLS a z\u00edskal 5 poh\u00e1rov\u00fdch v\u00ed\u0165azstiev za sebou, \u010do je \u00faspech, ktor\u00fd nedosiahlo \u017eiadne in\u00e9 mu\u017estvo z tejto ligy. Klub, ktor\u00fd sa sna\u017e\u00ed by\u0165 najlep\u0161\u00edm vo v\u0161etkom, \u010do rob\u00ed, pova\u017euje svojich fan\u00fa\u0161ikov doma i\u00a0v\u00a0zahrani\u010d\u00ed za najd\u00f4le\u017eitej\u0161iu s\u00fa\u010das\u0165 t\u00edmu. Preto sa LA Galaxy spojil so spolo\u010dnos\u0165ou GlobalLogic a\u00a0vybudovali spolu digit\u00e1lnu platformu, cez ktor\u00fa sa fan\u00fa\u0161ikovia m\u00f4\u017eu akt\u00edvne zap\u00e1ja\u0165 a\u00a0za\u017ei\u0165 e\u0161te viac zbl\u00edzka atmosf\u00e9ru pred, po\u010das i\u00a0po z\u00e1pasoch t\u00edmu. Aplik\u00e1cia pre iOS aj Android je dostupn\u00e1 v\u00a0obchodoch s\u00a0aplik\u00e1ciami.<\/p>\n<p><a rel=\"external nofollow\" target=\"_blank\" href=\"https:\/\/www.globallogic.com\/gl_news\/la-galaxy-launch-new-mobile-app-to-enhance-fan-experience-in-collaboration-with-globallogic\/\">Tla\u010dov\u00e1 spr\u00e1va<\/a>\u00a0(v ANJ)<\/p>\n<p>Platforma m\u00e1 sl\u00fa\u017ei\u0165 ako z\u00e1klad pre \u010fal\u0161\u00ed rozvoj, preto je navrhnut\u00e1 tak, aby bola dostato\u010dne flexibiln\u00e1, roz\u0161\u00edrite\u013en\u00e1 a\u00a0vyhovovala s\u00fa\u010dasn\u00fdm i\u00a0bud\u00facim potreb\u00e1m fan\u00fa\u0161ikov aj klubu. Poskytuje mo\u017enosti pre vyu\u017eitie mobiln\u00fdch technol\u00f3gi\u00ed ale aj analytick\u00e9 a\u00a0integra\u010dn\u00e9 mo\u017enosti, ktor\u00e9 umo\u017e\u0148uj\u00fa spolupr\u00e1cu naprie\u010d r\u00f4znymi kan\u00e1lmi. Mobiln\u00e1 aplik\u00e1cia zoh\u013ead\u0148uje kontextov\u00e9 inform\u00e1cie a\u00a0vyu\u017e\u00edva GPS lokaliz\u00e1ciu a\u00a0\u010fal\u0161ie \u00fadaje na ur\u010denie polohy fan\u00fa\u0161ikov a\u00a0n\u00e1sledn\u00fa personaliz\u00e1ciu obsahu, ktor\u00fd sa k\u00a0nim dostane. Fan\u00fa\u0161ikovia maj\u00fa prostredn\u00edctvom aplik\u00e1cie pr\u00edstup k\u00a0najnov\u0161\u00edm spr\u00e1vam, podrobn\u00fdm \u0161tatistik\u00e1m, tabu\u013ek\u00e1m, ale aj mo\u017enos\u0165 zak\u00fapi\u0165 si l\u00edstky cez mobil \u010di objedna\u0165 si ob\u010derstvenie a\u00a0fan\u00fa\u0161ikovsk\u00fd tovar priamo na konkr\u00e9tne miesto na \u0161tadi\u00f3ne. Aplik\u00e1cia tie\u017e podporuje integr\u00e1ciu s\u00a0najnov\u0161\u00edmi technol\u00f3giami ako s\u00fa VR a IoT, ktor\u00e9 maj\u00fa potenci\u00e1l sta\u0165 sa nov\u00fdmi pr\u00edjmov\u00fdmi modelmi.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.globallogic.com\/sk\/wp-content\/uploads\/sites\/8\/2016\/12\/La-Galaxy-Inside.jpg\" alt=\" La-Galaxy-Inside\" width=\"100%\" \/><\/p>\n    <\/div>\r\n <\/section>\r\n \n\n\n<h3 class=\"wp-block-heading container heading-and-text\" style=\"padding-bottom:0;\"\n>LA Galaxy a GlobalLogic<\/h3>\n\n\n\r\n<!-- About About Section -->\r\n\r\n        <section class=\"content\" id=\"about_video_block\">\r\n\r\n            \r\n                            <!-- youtube video-->\r\n\r\n                <div class=\"video-section video-section-lOrgIX1QEjQ\">\r\n                    <div class=\"container\">\r\n                        <div id=\"video-lOrgIX1QEjQ\" class=\"videoCard\">\r\n                            <div class=\"videoThumb\">\r\n                                                            <\/div>\r\n                            <a class=\"video-control js-video-control paused\"\r\n                                data-videosourec=\"https:\/\/www.youtube.com\/embed\/lOrgIX1QEjQ?rel=0&#038;mute=0&#038;autoplay=1&#038;feature=oembed&#038;enablejsapi=1\"\r\n                                data-vid=\"lOrgIX1QEjQ\" data-source=\"youtubesourcevideo\" data-bs-toggle=\"modal\"\r\n                                data-bs-target=\"#myModal-lOrgIX1QEjQ\" data-keyboard=\"true\">\r\n                                <div class=\"videoOverlay\">\r\n                                    <div class=\"ContentBox\"><\/div>\r\n                                    <!--div class=\"primaryBtn video_btn\" id=\"video_btn\">Watch video<\/div-->\r\n\t\t\t\t\t\t\t\t\t<div class=\"primaryBtn video_btn\" id=\"video_btn\">Pozrite si video<\/div>\r\n                                <\/div>\r\n                            <\/a> \r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n                    <\/section>\r\n\r\n        \n\n\t<script>\n\t\/*jQuery(document).ready(function ($) {\n\t\t\n\t\t\t$(\"#myModal-lOrgIX1QEjQ\").on('hide.bs.modal', function(event) {\n\t\t\t\tconsole.log(\"video closed by outer click\");\n\t\t\t\tpauseVideo();\n\t\t\t\t\n\t\t\t});\n\t\t\t$(document).on('keyup', function(event) {\n\t\t\t\tif (event.key == \"Escape\") {\n\t\t\t\t\tpauseVideo(); console.log(\"video closed by escape\");\n\t\t\t\t\/\/\t$('#myModal-lOrgIX1QEjQ').modal('hide');\n\t\t\t\t\t$('#myModal-lOrgIX1QEjQ').removeClass('show').css('display', 'none'); \n\t\t\t\t\t$('div.modal-backdrop.show').remove();\n\t\t\t\t}\n\t\t\t});\n\t\t\n\t\t}); *\/\n    \n                jQuery(document).ready(function ($) {\n                    jQuery('.videomodal .close').on('click', function() {\n                        jQuery(this).parent().next().find('iframe').attr('src', '');\n                    });\n                });\n\t<\/script>\n\t<div class=\"modal videomodal\" id=\"myModal-lOrgIX1QEjQ\" tabindex='-1'>\n\t\t<div class=\"modal-dialog modal-dialog-centered modal-lg\">\n\t\t\t<div class=\"modal-content\">\n\n\n\t\t\t\t<div class=\"modal-header\">\n\t\t\t\t\t<button type=\"button\" class=\"close\" data-bs-dismiss=\"modal\">&times;<\/button>\n\t\t\t\t<\/div>\n\n\n\t\t\t\t<div class=\"modal-body\">\n\t\t\t\t\t<div class='embed-container container-video-section' style=\"opacity: 0;visibility: hidden;padding: 0\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<iframe loading=\"lazy\" id=\"ply-video\" width=\"100%\" height=\"100%\" src=\"\" data-cookieconsent=\"necessary\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n    \n\n<!-- Paragraph section -->\r\n<section class=\"caseContent\">\r\n    <div class=\"container\">\r\n    <p>&nbsp;<\/p>\n<h3><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-102489\" title=\"Chris-Thomas - GlobalLogic Slovakia\" src=\"https:\/\/www.globallogic.com\/sk\/wp-content\/uploads\/sites\/8\/2016\/12\/Chris-Thomas.png\" alt=\"\" width=\"150\" height=\"150\" \/><\/h3>\n<h4 id=\"lag_casestudy\">Q&amp;A Rozhovor s Chrisom Thomasom, ktor\u00fd p\u00f4sob\u00ed ako LA Galaxy Director of Digital<\/h4>\n<h5>P\u00fdta sa\u00a0Mike Carrier, VP, Media &amp; Entertainment, GlobalLogic<\/h5>\n<p><strong>Chris, v\u00a0prvom rade chcem t\u00edmu zablaho\u017eela\u0165 k\u00a0\u010fal\u0161ej v\u00ed\u0165aznej sez\u00f3ne. 8\u00a0rokov po sebe ste sa dostali do playoff MLS, z\u00edskali ste 5\u00a0poh\u00e1rov\u00fdch v\u00ed\u0165azstiev v\u00a0rade a so 4\u00a0v\u00ed\u0165azstvami v\u00a0z\u00e1kladnej \u010dasti sa del\u00edte o\u00a0prv\u00e9 miesto v\u00a0tabu\u013eke dr\u017eite\u013eov trofeje Supporter\u2019s Shields. Vskutku \u00fa\u017easn\u00e9 v\u00fdsledky!<\/strong><\/p>\n<p>\u010eakujem ve\u013emi pekne. Mali sme dlh\u00fa no skvel\u00fa sez\u00f3nu a\u00a0som naozaj hrd\u00fd na to, ako sme si po\u010das nej po\u010d\u00ednali.<\/p>\n<p>U\u00a0n\u00e1s v\u00a0LA Galaxy je to v\u00fdsledok t\u00edmovej pr\u00e1ce a\u00a0k\u00a0dobr\u00fdm v\u00fdsledkom prispel ka\u017ed\u00fd \u2013 hr\u00e1\u010di, tr\u00e9neri a, samozrejme, aj na\u0161i fan\u00fa\u0161ikovia. A\u00a0nesmiem zab\u00fada\u0165 ani na na\u0161ich partnerov. M\u00e1me ve\u013ek\u00e9 \u0161\u0165astie.<\/p>\n<p><strong>Ke\u010f spom\u00edname fan\u00fa\u0161ikov, LA Galaxy m\u00e1 ve\u013emi siln\u00fa fan\u00fa\u0161ikovsk\u00fa z\u00e1klad\u0148u v\u00a0USA ale i\u00a0v\u00a0zahrani\u010d\u00ed. Ako by ste charakterizovali \u0161pecifick\u00fd vz\u0165ah medzi t\u00edmom Galaxy a\u00a0jeho fan\u00fa\u0161ikmi?<\/strong><\/p>\n<p>LA Galaxy m\u00e1 t\u00fdch najlep\u0161\u00edch fan\u00fa\u0161ikov v\u00a0Major League Soccer. Na\u0161i fan\u00fa\u0161ikovia s\u00fa \u017eivou vodou pre n\u00e1\u0161 klub u\u017e odvtedy, \u010do ich viac ne\u017e 69 000 pri\u0161lo na n\u00e1\u0161 prv\u00fd z\u00e1pas na \u0161tadi\u00f3ne Rose Bowl. A\u00a0pr\u00e1ve v\u010faka t\u00fdmto fan\u00fa\u0161ikom je ka\u017ed\u00fd n\u00e1\u0161 z\u00e1pas v\u00a0StubHub Center, t\u00fd\u017ede\u0148 \u010do t\u00fd\u017ede\u0148, jedine\u010dn\u00fdm z\u00e1\u017eitkom.<\/p>\n<p>Zaka\u017ed\u00fdm, ke\u010f sa o\u00a0nie\u010dom v\u00a0klube rozhodujeme, kladieme si ot\u00e1zku \u201eje to dobr\u00e9 pre na\u0161ich fan\u00fa\u0161ikov?\u201c. Roky rob\u00edme v\u0161etko preto, aby boli na\u0161e z\u00e1pasy v\u00a0StubHub Center t\u00fdm najlep\u0161\u00edm, \u010do m\u00f4\u017eete v\u00a0profesion\u00e1lnom \u0161porte za\u017ei\u0165. Ale najv\u00e4\u010d\u0161\u00ed podiel na jedine\u010dnosti z\u00e1\u017eitkov, ktor\u00e9 na\u0161e z\u00e1pasy pon\u00fakaj\u00fa, m\u00e1 pr\u00e1ve atmosf\u00e9ra, ktor\u00fa vytv\u00e1raj\u00fa na\u0161i fan\u00fa\u0161ikovia.<\/p>\n<p><strong>LA Galaxy je u\u017e dlh\u0161\u00ed \u010das jednotkou vo vyu\u017e\u00edvan\u00ed digit\u00e1lnych technol\u00f3gi\u00ed v\u00a0MLS, za \u010do v\u00e1m patr\u00ed uznanie. \u010co ste za posledn\u00e9 roky spravili, aby ste si nielen z\u00edskali, ale najm\u00e4 udr\u017eali toto prvenstvo?<\/strong><\/p>\n<p>Pod\u013ea m\u0148a to, \u010do najviac ovplyvnilo n\u00e1\u0161 \u00faspech v\u00a0oblasti digit\u00e1lnych technol\u00f3gi\u00ed, je fakt, \u017ee m\u00e1me konzistentn\u00fa strat\u00e9giu. Ka\u017ed\u00fd rok si sprav\u00edme detailn\u00fd pl\u00e1n, s\u00a0ktor\u00fdm obozn\u00e1mime v\u0161etky zlo\u017eky klubu, v\u010faka \u010domu z\u00edskame pre t\u00fato strat\u00e9giu podporu celej organiz\u00e1cie.<\/p>\n<p>V\u010faka tejto podpore sa n\u00e1m za posledn\u00e9 tri roky podarilo vytvori\u0165 jedine\u010dn\u00fd t\u00f3n a\u00a0\u0161t\u00fdl, ktor\u00fd na\u0161iel odozvu u\u00a0na\u0161ich fan\u00fa\u0161ikov.<\/p>\n<p><strong>M\u00e1te z\u00e1sadu reagova\u0165 na ka\u017ed\u00fd tweet alebo post zaslan\u00fd po\u010das z\u00e1pasov. To je ve\u013emi ambici\u00f3zny cie\u013e. Pre\u010do je to pre v\u00e1s d\u00f4le\u017eit\u00e9 a\u00a0ako sa to v\u00f4bec d\u00e1 zvl\u00e1dnu\u0165?<\/strong><\/p>\n<p>Zapojenie fan\u00fa\u0161ikov je z\u00e1kladom na\u0161ej digit\u00e1lnej strat\u00e9gie i\u00a0celkovej misie klubu. Sme presved\u010den\u00ed, \u017ee stoj\u00ed zato investova\u0165 zdroje do rie\u0161en\u00ed, ktor\u00e9 n\u00e1m umo\u017enia komunikova\u0165 s\u00a0fan\u00fa\u0161ikmi a\u00a0odpoveda\u0165 na odkazy na soci\u00e1lnych sie\u0165ach.<\/p>\n<p>Ako u\u017e hovor\u00ed ich n\u00e1zov, soci\u00e1lne m\u00e9di\u00e1 maj\u00fa by\u0165 soci\u00e1lne, a\u00a0my sme hrd\u00ed na to, \u017ee u\u00a0n\u00e1s s\u00fa soci\u00e1lne m\u00e9di\u00e1 o\u00a0dvojsmernej komunik\u00e1cii. Existuje ve\u013ea pr\u00edkladov toho, ako sa z\u00a0u\u017e\u00edvate\u013eov soci\u00e1lnych m\u00e9di\u00ed stali zanieten\u00ed fan\u00fa\u0161ikovia LA Galaxy pr\u00e1ve preto, \u017ee si ku klubu vytvorili bl\u00edzky vz\u0165ah v\u010faka na\u0161ej vz\u00e1jomnej interakcii na soci\u00e1lnych sie\u0165ach.<\/p>\n<p><strong>Ak\u00fd vplyv by mala ma\u0165 nov\u00e1 digit\u00e1lna platforma na t\u00edm a\u00a0jeho schopnos\u0165 zap\u00e1ja\u0165 fan\u00fa\u0161ikov a\u00a0skvalit\u0148ova\u0165 ich z\u00e1\u017eitok?<\/strong><\/p>\n<p>Na\u0161\u00edm hlavn\u00fdm cie\u013eom je vyu\u017ei\u0165 t\u00fato nov\u00fa digit\u00e1lnu platformu na skvalitnenie z\u00e1\u017eitku fan\u00fa\u0161ikov v\u00a0de\u0148 z\u00e1pasu. Futbal je jedine\u010dn\u00fd \u0161port, pri\u010dom v\u00a0z\u00e1pasoch nie s\u00fa prirodzen\u00e9 preru\u0161enia.<\/p>\n<p>Preto si mysl\u00edme, \u017ee digit\u00e1lny priestor je miesto, kde m\u00f4\u017eeme pom\u00f4c\u0165 vylep\u0161i\u0165 z\u00e1\u017eitok fan\u00fa\u0161ikov pred, po\u010das a\u00a0po z\u00e1pase, ale aj cez pol\u010das napr\u00edklad t\u00fdm, \u017ee skr\u00e1time \u010dakacie doby, z\u00e1pchy na parkovisk\u00e1ch a\u00a0pod. Po\u010das z\u00e1pasov by platforma mohla sl\u00fa\u017ei\u0165 ako druh\u00e1 obrazovka, ktor\u00e1 vylep\u0161\u00ed z\u00e1\u017eitok fan\u00fa\u0161ikov sleduj\u00facich z\u00e1pas priamo na \u0161tadi\u00f3ne alebo na telev\u00edznej obrazovke.<\/p>\n<p><strong>Ako bude platforma uspokojova\u0165 potreby r\u00f4znych typov fan\u00fa\u0161ikov?<\/strong><br \/>\nPracujeme na v\u00fdvoji digit\u00e1lnej platformy, ktor\u00e1 bude fan\u00fa\u0161ikom pon\u00faka\u0165 sk\u00fasenos\u0165 zoh\u013ead\u0148uj\u00facu s\u00favislosti. Vieme, \u017ee potreby fan\u00fa\u0161ikov na \u0161tadi\u00f3ne a\u00a0t\u00fdch, ktor\u00ed sleduj\u00fa z\u00e1pas zo zahrani\u010dia, sa dos\u0165 l\u00ed\u0161ia. Ke\u010f\u017ee cie\u013eom je vylep\u0161i\u0165 z\u00e1\u017eitok fan\u00fa\u0161ikov v\u00a0de\u0148 z\u00e1pasu, chceli by sme to dosiahnu\u0165 bez oh\u013eadu na to, \u010di ste na \u0161tadi\u00f3ne alebo nie.<\/p>\n<p><strong>Pre\u010do je d\u00f4le\u017eit\u00e9 vybudova\u0165 digit\u00e1lnu platformu namiesto \u201eoby\u010dajnej\u201c mobilnej aplik\u00e1cie?<\/strong><br \/>\nChceme vyvin\u00fa\u0165 platformu, ktor\u00fa by sme mohli budova\u0165 aj v\u00a0bud\u00facnosti. Sme presved\u010den\u00ed, \u017ee digit\u00e1lna platforma m\u00e1 potenci\u00e1l skuto\u010dne transformova\u0165 na\u0161e obchodn\u00e9 aktivity. Mysl\u00edme si, \u017ee n\u00e1m m\u00f4\u017ee pom\u00f4c\u0165 vyrie\u0161i\u0165 re\u00e1lne podnikate\u013esk\u00e9 v\u00fdzvy, najm\u00e4 v\u00a0oblasti\u00a0<em>big data.<\/em><\/p>\n<p><strong>Ak\u00fa \u00falohu zohr\u00e1vaj\u00fa pri navrhovan\u00ed a v\u00fdvoji tejto digit\u00e1lnej platformy fan\u00fa\u0161ikovia?<\/strong><\/p>\n<p>Je to platforma pre fan\u00fa\u0161ikov, preto je vklad fan\u00fa\u0161ikov naozaj v\u00fdznamn\u00fdm faktorom pri jej v\u00fdvoji.<\/p>\n<p>Jednou z\u00a0prv\u00fdch vec\u00ed bolo, \u017ee GlobalLogic vyspovedal k\u013e\u00fa\u010dov\u00fdch fan\u00fa\u0161ikov a\u00a0majite\u013eov permanentiek, a\u00a0pr\u00e1ve takto z\u00edskan\u00e9 inform\u00e1cie zohr\u00e1vali pri navrhovan\u00ed dizajnu platformy d\u00f4le\u017eit\u00fa \u00falohu. Fan\u00fa\u0161ikovia bud\u00fa i\u00a0na\u010falej v\u00a0k\u013e\u00fa\u010dov\u00fdch f\u00e1zach v\u00fdvoja platformy, dlho pred jej spusten\u00edm, poskytova\u0165 sp\u00e4tn\u00fa v\u00e4zbu. Sme presved\u010den\u00ed, \u017ee tak\u00fdto pr\u00edstup odl\u00ed\u0161i na\u0161u platformu od in\u00fdch aplik\u00e1ci\u00ed na trhu.<\/p>\n<p><strong>Pre\u010do ste si na v\u00fdvoj digit\u00e1lnej platformy vybrali spolo\u010dnos\u0165 GlobalLogic? \u010c\u00edm bol jej pr\u00edstup in\u00fd?<\/strong><\/p>\n<p>Spolo\u010dnos\u0165 GlobalLogic sa viac ne\u017e in\u00e9 firmy sna\u017eila o\u00a0vytvorenie naozaj partnersk\u00e9ho vz\u0165ahu. Po\u010d\u00favali, \u010do hovor\u00edme, a\u00a0chceli v\u00a0spolupr\u00e1ci s\u00a0nami vybudova\u0165 jedine\u010dn\u00fa inovat\u00edvnu platformu, ktor\u00e1 bude re\u00e1lne sl\u00fa\u017ei\u0165 potreb\u00e1m na\u0161ich fan\u00fa\u0161ikov.<\/p>\n<p>\u013du\u010fom z\u00a0GlobalLogic i\u0161lo o\u00a0vybudovanie partnerstva, ktor\u00e9 pretrv\u00e1 roky, preto bol ich v\u00fdber pre LA Galaxy jednozna\u010dnou z\u00e1le\u017eitos\u0165ou.<\/p>\n<p><strong>V\u00a0\u010dom vid\u00edte bud\u00facnos\u0165 zapojenia fan\u00fa\u0161ikov? Vid\u00edte priestor pre nov\u00e9 technol\u00f3gie ako virtu\u00e1lna realita, e-gaming, a\u00a0pod.?<\/strong><\/p>\n<p>Mysl\u00edm si, \u017ee obsah a\u00a0pr\u00edbehy bud\u00fa st\u00e1le najd\u00f4le\u017eitej\u0161ie, bez oh\u013eadu na technologick\u00fd v\u00fdvoj. Ja tieto nov\u00e9 technol\u00f3gie vn\u00edmam ako sp\u00f4sob, ktor\u00fd nenahr\u00e1dza, ale posil\u0148uje na\u0161u schopnos\u0165 rozpr\u00e1va\u0165 pr\u00edbehy. Napr\u00edklad, ak sa pozrieme na e-gaming, ak by sa Galaxy vydalo t\u00fdmto smerom, neurobili by sme to len pre samotn\u00e9 elektronick\u00e9 hry ako tak\u00e9. Urobili by sme to autentick\u00fdm sp\u00f4sobom, ktor\u00fd by n\u00e1m umo\u017enil lep\u0161ie tlmo\u010di\u0165 pr\u00edbeh n\u00e1\u0161ho klubu a\u00a0jeho fan\u00fa\u0161ikov.<\/p>\n<p>Bude zauj\u00edmav\u00e9 sledova\u0165, \u010di spom\u00ednan\u00e9 technol\u00f3gie napokon nahradia z\u00e1\u017eitok, ktor\u00fd pon\u00faka n\u00e1v\u0161teva z\u00e1pasu \u010di \u0161portov\u00e9ho podujatia na\u017eivo, alebo ho bud\u00fa podporova\u0165.<\/p>\n    <\/div>\r\n <\/section>\r\n ","protected":false},"excerpt":{"rendered":"<p>LA Galaxy a GlobalLogic<\/p>\n","protected":false},"author":1,"featured_media":100604,"parent":0,"menu_order":37,"template":"","insight":[751],"insight-subcats":[55,796],"insight-industry":[749],"insight-services":[],"insight-partners":[],"class_list":["post-9940","insightsection","type-insightsection","status-publish","has-post-thumbnail","hentry","insight-case-studies","insight-subcats-cloud","insight-subcats-smart-and-portable-devices","insight-industry-media-a-zabavny-priemysel"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection\/9940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection"}],"about":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/types\/insightsection"}],"author":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":6,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection\/9940\/revisions"}],"predecessor-version":[{"id":103526,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insightsection\/9940\/revisions\/103526"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/media\/100604"}],"wp:attachment":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/media?parent=9940"}],"wp:term":[{"taxonomy":"insight","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight?post=9940"},{"taxonomy":"insight-subcats","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-subcats?post=9940"},{"taxonomy":"insight-industry","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-industry?post=9940"},{"taxonomy":"insight-services","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-services?post=9940"},{"taxonomy":"insight-partners","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/insight-partners?post=9940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}