{"id":103674,"date":"2025-11-06T13:40:22","date_gmt":"2025-11-06T13:40:22","guid":{"rendered":"https:\/\/www.globallogic.com\/sk\/?post_type=news&#038;p=103674"},"modified":"2025-11-20T06:05:59","modified_gmt":"2025-11-20T06:05:59","slug":"salesforce-recognizes-katzion-for-pioneering-online-to-offline-retail-solution-with-audi-singapore","status":"publish","type":"news","link":"https:\/\/www.globallogic.com\/sk\/about\/press-room\/press-release\/salesforce-recognizes-katzion-for-pioneering-online-to-offline-retail-solution-with-audi-singapore\/","title":{"rendered":"Platforma Salesforce ocenila prelomov\u00e9 online-to-offline rie\u0161enie pre maloobchod vytvoren\u00e9 spolo\u010dnos\u0165ami Katzion a\u00a0Audi Singapore"},"content":{"rendered":"<!-- Paragraph section -->\r\n<section class=\"caseContent\">\r\n    <div class=\"container\">\r\n    <p>&nbsp;<\/p>\n<p><b><i>Spolo\u010dnos\u0165 Katzion z\u00edskala ocenenie Salesforce 2025 Partner Innovation Award za v\u00fdnimo\u010dn\u00e9 v\u00fdsledky v\u00a0oblasti transform\u00e1cie podnikov pomocou agentov<\/i><\/b><\/p>\n<p><strong>India\/Singapur, 6. novembra 2025<\/strong>: Spolo\u010dnos\u0165 Katzion zo skupiny GlobalLogic ozn\u00e1mila, \u017ee za svoju inovat\u00edvnu spolupr\u00e1cu s\u00a0Audi Singapore z\u00edskala ocenenie Salesforce Partner Innovation Award v\u00a0kateg\u00f3rii Automobilov\u00fd priemysel. Toto uznanie si z\u00edskalo rie\u0161enie <a rel=\"external nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/url?q=https:\/\/www.shopaudi.sg\/&amp;sa=D&amp;source=docs&amp;ust=1760508917824697&amp;usg=AOvVaw1jInc9vk0HFihODzxOaFN8\">online platformy pre priamy predaj<\/a> vozidiel tejto zna\u010dky (<a rel=\"external nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/url?q=https:\/\/www.shopaudi.sg\/&amp;sa=D&amp;source=docs&amp;ust=1760508917824697&amp;usg=AOvVaw1jInc9vk0HFihODzxOaFN8\">Online Direct Sale platform<\/a>), ktor\u00e9 je pokrokov\u00fdm rie\u0161en\u00edm pre maloobchodn\u00fd predaj cez viacero kan\u00e1lov na platforme Salesforce a men\u00ed z\u00e1\u017eitok z\u00a0n\u00e1kupu vozidla k lep\u0161iemu.<\/p>\n<p>Spolo\u010dnosti Katzion a\u00a0Audi Singapore spojili sily pri v\u00fdvoji integrovanej <em>online-to-offline<\/em> platformy pre maloobchodn\u00fd predaj. Toto rie\u0161enie podporilo smerovanie transform\u00e1cie zameranej na posilnenie digitaliz\u00e1cie ako reakciu na v\u00fdznamn\u00e9 zmeny v\u00a0automobilovom odvetv\u00ed, vr\u00e1tane meniacej sa miery zapojenia z\u00e1kazn\u00edkov.<\/p>\n<p>Rie\u0161enie, ktor\u00e9 vytvorila a\u00a0prev\u00e1dzkuje spolo\u010dnos\u0165 Katzion, z\u00e1kazn\u00edkom prin\u00e1\u0161a:<\/p>\n<ul>\n<li>mo\u017enos\u0165 jednoducho si rezervova\u0165 testovacie jazdy, kupova\u0165 vozidl\u00e1, komunikova\u0165 so zna\u010dkou a\u00a0dohodn\u00fa\u0165 si financovanie k\u00fapy prostredn\u00edctvom jednotnej digit\u00e1lnej sk\u00fasenosti priamo z\u00a0pohodlia svojho domova alebo pri n\u00e1v\u0161teve najmodernej\u0161ieho showroomu zna\u010dky Audi v\u00a0centre Singapuru,<\/li>\n<li>automatiz\u00e1ciu marketingu prostredn\u00edctvom Agentforce marketingu a\u00a0integr\u00e1ciu s\u00a0tret\u00edmi stranami a\u00a0syst\u00e9mami DMS pomocou platformy MuleSoft,<\/li>\n<li>nepretr\u017eit\u00fa podporu a\u00a0\u00fadr\u017ebu celej online predajnej platformy.<\/li>\n<\/ul>\n<p>Spom\u00ednan\u00e9 rie\u0161enie funguj\u00face na r\u00f4znych predajn\u00fdch kan\u00e1loch je v\u00a0s\u00falade s pr\u00eds\u013eubom zna\u010dky Audi v\u00a0oblasti inov\u00e1ci\u00ed a\u00a0sofistikovanosti a\u00a0zais\u0165uje spolo\u010dnosti popredn\u00e9 postavenie vo svete maloobchodn\u00e9ho predaja automobilov novej gener\u00e1cie.<\/p>\n<p><em>\u201eToto ocenenie dokazuje vysok\u00fa \u00farove\u0148 inov\u00e1ci\u00ed spolo\u010dnosti Katzion a\u00a0z\u00e1rove\u0148 sved\u010d\u00ed o\u00a0tom, ako v\u00fdrazne sa spolo\u010dnos\u0165 GlobalLogic s\u00fastred\u00ed na v\u00fdvoj inteligentn\u00fdch digit\u00e1lnych ekosyst\u00e9mov,\u201c povedal Augustine Alexander, zakladate\u013e a\u00a0CEO spolo\u010dnosti Katzion. \u201eSpolo\u010dnos\u0165 Katzion spolupracuje s\u00a0Audi Singapore od roku 2021 a ke\u010f\u017ee automobilov\u00fd priemysel sa prisp\u00f4sobuje neust\u00e1le sa meniacemu prostrediu, budeme aj na\u010falej podporova\u0165 inov\u00e1cie tejto zna\u010dky. Katzion je div\u00edzia \u0161pecializuj\u00faca sa na projekty Audi Singapore, vr\u00e1tane v\u00fdvoja ich Online Direct Sale prostredia pre priamy predaj. Katzion sa navy\u0161e star\u00e1 aj o\u00a0podporu a\u00a0servis ich online predajnej platformy ako celku. V\u010faka kombin\u00e1cii \u00a0na\u0161ich odborn\u00fdch znalost\u00ed v\u00a0oblasti automobilov\u00fdch technol\u00f3gi\u00ed a\u00a0integr\u00e1cie predajn\u00fdch postupov formujeme nov\u00fa gener\u00e1ciu prepojen\u00fdch sk\u00fasenost\u00ed vych\u00e1dzaj\u00facich z\u00a0dizajnu, d\u00e1t a\u00a0agentick\u00fdch inform\u00e1ci\u00ed v\u00a0oblasti maloobchodu.\u201d<\/em><\/p>\n<p><em>\u201eN\u00e1m v\u00a0Audi Singapore z\u00e1le\u017e\u00ed na nastavovan\u00ed nov\u00fdch \u0161tandardov pr\u00e9miovej mobility prostredn\u00edctvom neust\u00e1lej snahy prin\u00e1\u0161a\u0165\u00a0 inov\u00e1cie,\u201c\u00a0 hovor\u00ed Martin Bayer, Managing Director spolo\u010dnosti Audi Singapore. \u201eSpustenie tejto platformy tak predstavuje v\u00fdznamn\u00fd m\u00ed\u013enik na\u0161ej digit\u00e1lnej evol\u00facie, ktor\u00fd sved\u010d\u00ed o na\u0161om odhodlan\u00ed prin\u00e1\u0161a\u0165 na\u0161im z\u00e1kazn\u00edkom bezprobl\u00e9mov\u00fa u\u017e\u00edvate\u013esk\u00fa sk\u00fasenos\u0165 naprie\u010d r\u00f4znymi kan\u00e1lmi predaja. Te\u0161\u00ed n\u00e1s, \u017ee pr\u00ednos spolo\u010dnosti Katzion k\u00a0tejto transform\u00e1cii bol ocenen\u00fd aj platformou Salesforce.\u201c<\/em><\/p>\n<p><em>\u201eSalesforce partneri pom\u00e1haj\u00fa z\u00e1kazn\u00edkom prostredn\u00edctvom\u00a0 Agentforce budova\u0165 ich digit\u00e1lnu pracovn\u00fa silu a\u00a0naplno realizova\u0165 v\u00fdhody agentov AI,\u201c povedal Jim Steele, President, Global Strategic Customers and Partners spolo\u010dnosti Salesforce. \u201eOcenenie Salesforce 2025 Partner Innovation Award sa ude\u013euje partnerom ako je spolo\u010dnos\u0165 Katzion, ktor\u00ed podporuj\u00fa transform\u00e1ciu podnikov svojich klientov prostredn\u00edctvom Agentforce rie\u0161en\u00ed \u0161pecifick\u00fdch pre konkr\u00e9tne odvetvia \u010di pomocou \u010fal\u0161\u00edch inovat\u00edvnych agentick\u00fdch rie\u0161en\u00ed.\u201c<\/em><\/p>\n<p>Agentick\u00e1 umel\u00e1 inteligencia predstavuje <a rel=\"external nofollow\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/form\/agentforce\/maximizing-roi-with-agentforce\/?ve=g-recaptcha-response\">trhov\u00fa pr\u00edle\u017eitos\u0165 hodn\u00fa 6\u00a0bili\u00f3nov dol\u00e1rov<\/a>, ktor\u00fa partneri ako je Katzion pom\u00e1haj\u00fa realizova\u0165 podporou fungovania podnikov prioritizuj\u00facich vyu\u017e\u00edvanie agentov AI. Spolo\u010dnos\u0165 Katzion naplno vyu\u017e\u00edva potenci\u00e1l ekosyst\u00e9mu Salesforce na rie\u0161enie zlo\u017eit\u00fdch obchodn\u00fdch v\u00fdziev, inov\u00e1cie na b\u00e1ze nov\u00fdch technol\u00f3gi\u00ed a\u00a0podporu transform\u00e1cie svojich z\u00e1kazn\u00edkov, a je tak vynikaj\u00facim pr\u00edkladom partnera, ktor\u00fd prin\u00e1\u0161a \u00a0kreat\u00edvne rie\u0161enia umo\u017e\u0148uj\u00face z\u00e1kazn\u00edkom prekon\u00e1va\u0165 aj tie najv\u00e4\u010d\u0161ie prek\u00e1\u017eky.<\/p>\n<p>V\u00a0tre\u0165om ro\u010dn\u00edku ude\u013eovania\u00a0 cien Partner Innovation Awards bol ocenen\u00fd v\u00fdznamn\u00fd pr\u00ednos Salesforce partnerov v r\u00e1mci implement\u00e1cie agentov umelej inteligencie, merate\u013en\u00fdch \u00faspechov Agentforce a\u00a0\u0161ir\u0161ieho partnersk\u00e9ho programu. Medzi ocenen\u00fdmi s\u00fa konzulta\u010dn\u00e9 firmy, digit\u00e1lne agent\u00fary \u010di nez\u00e1visl\u00ed predajcovia softv\u00e9ru (ISV) a\u00a0partneri. <u>\u00dapln\u00fd zoznam tohtoro\u010dn\u00fdch v\u00ed\u0165azov Partner Innovation Award <\/u><a rel=\"external nofollow\" target=\"_blank\" href=\"https:\/\/appexchange.salesforce.com\/learn\/partner-innovation-award-winners\">n\u00e1jdete tu<\/a><u>. <\/u><\/p>\n<p><strong>O\u00a0spolo\u010dnosti GlobalLogic<\/strong><br \/>\nSpolo\u010dnos\u0165 <a rel=\"external nofollow\" target=\"_blank\" href=\"https:\/\/www.globallogic.com\/\">GlobalLogic<\/a>, \u010dlen skupiny Hitachi, je \u0161pi\u010dkov\u00fdm partnerom najv\u00e4\u010d\u0161\u00edch a\u00a0najpokrokovej\u0161\u00edch svetov\u00fdch spolo\u010dnost\u00ed, ktor\u00fdm poskytuje slu\u017eby v\u00a0oblasti v\u00fdvoja inovat\u00edvnych produktov, platforiem a\u00a0digit\u00e1lnych sk\u00fasenost\u00ed na b\u00e1ze umelej inteligencie. U\u017e od roku 2000 sme priekopn\u00edkmi digit\u00e1lnej revol\u00facie a\u00a0cez majstrovsk\u00e9 spojenie strategick\u00e9ho dizajnu, komplexn\u00e9ho v\u00fdvoja a\u00a0odborn\u00fdch znalost\u00ed v\u00a0oblasti umelej inteligencie a d\u00e1t klientom pom\u00e1hame ur\u00fdchli\u0165 ich prerod na digit\u00e1lnu spolo\u010dnos\u0165 bud\u00facnosti. Spolo\u010dnos\u0165 GlobalLogic so s\u00eddlom v\u00a0americkom Silicon Valley je \u010dlenom skupiny Hitachi p\u00f4sobiacej pod zna\u010dkou <a rel=\"external nofollow\" target=\"_blank\" href=\"https:\/\/www.hitachi.com\/en\/\">\u00a0<u>Hitachi, Ltd.<\/u> <\/a>\u00a0(TSE: 6501), ktor\u00e1 v\u00a0r\u00e1mci svojej Div\u00edzie soci\u00e1lnych inov\u00e1ci\u00ed podporuje budovanie udr\u017eate\u013enej spolo\u010dnosti a\u00a0zvy\u0161ovanie kvality \u017eivota pomocou podpory inov\u00e1ci\u00ed vych\u00e1dzaj\u00facich z\u00a0d\u00e1t a\u00a0technol\u00f3gi\u00ed.<\/p>\n<p><strong>O\u00a0spolo\u010dnosti Katzion<\/strong><br \/>\nSpolo\u010dnos\u0165 Katzion (<a rel=\"external nofollow\" target=\"_blank\" href=\"http:\/\/www.katzion.com\/\">www.katzion.com<\/a>)so s\u00eddlom v austr\u00e1lskom Sydney bola zalo\u017een\u00e1 v\u00a0roku 2017 a\u00a0je s\u00fa\u010das\u0165ou spolo\u010dnosti GlobalLogic. \u0160pecializuje sa na vytv\u00e1ranie, zlep\u0161ovanie a\u00a0integr\u00e1ciu rie\u0161en\u00ed pre z\u00e1kazn\u00edcky segment, vozidl\u00e1 a\u00a0mobilitu v\u00a0automobilovom priemysle. Viac ne\u017e 165\u00a0zamestnancov v\u00a07\u00a0pobo\u010dk\u00e1ch v\u00a05 krajin\u00e1ch firme umo\u017e\u0148uje ur\u00fdch\u013eova\u0165 digit\u00e1lnu evol\u00faciu prostredn\u00edctvom prepojen\u00fdch a\u00a0proz\u00e1kazn\u00edckych rie\u0161en\u00ed na b\u00e1ze spracovania d\u00e1t pre OEM v\u00fdrobcov a\u00a0predajcov automobilov na celom svete. Spolo\u010dnos\u0165 Katzion je tie\u017e Salesforce Summit Consulting and Integration partnerom.<\/p>\n<p><strong>O\u00a0spolo\u010dnosti Audi<\/strong><br \/>\nSkupina Audi je jedn\u00fdm z\u00a0naj\u00faspe\u0161nej\u0161\u00edch v\u00fdrobcov v\u00a0segmente pr\u00e9miov\u00fdch a\u00a0luxusn\u00fdch automobilov a\u00a0motocyklov. Vozidl\u00e1 zna\u010diek Audi, Bentley, Lamborghini a\u00a0Ducati sa vyr\u00e1baj\u00fa v\u00a021\u00a0z\u00e1vodoch v\u00a012\u00a0krajin\u00e1ch, pri\u010dom skupina Audi a\u00a0jej partneri maj\u00fa zast\u00fapenie na viac ako 100\u00a0trhoch na celom svete. V roku 2024 dodala skupina Audi z\u00e1kazn\u00edkom 1,7\u00a0mili\u00f3na vozidiel Audi, 10\u00a0643\u00a0vozidiel Bentley, 10\u00a0687\u00a0vozidiel Lamborghini a\u00a054\u00a0495\u00a0motocyklov zna\u010dky Ducati. Celkov\u00fd obrat skupiny za finan\u010dn\u00fd rok 2023 bol 69,9\u00a0mld. eur a\u00a0jej prev\u00e1dzkov\u00fd zisk bol 6,3\u00a0mld. eur. V\u00a0roku 2023 zamestn\u00e1vala skupina Audi celosvetovo v\u00a0priemere viac ako 87\u00a0000 \u013eud\u00ed, z \u010doho viac ne\u017e 53\u00a0000 ich pracovalo v\u00a0spolo\u010dnosti AUDI AG v\u00a0Nemecku. Atrakt\u00edvne zna\u010dky a mno\u017estvo nov\u00fdch modelov v\u00a0r\u00e1mci skupiny sved\u010dia o tom, \u017ee Audi systematicky pokra\u010duje na ceste k naplneniu cie\u013ea sta\u0165 sa poskytovate\u013eom udr\u017eate\u013enej a plne prepojenej pr\u00e9miovej mobility.<\/p>\n    <\/div>\r\n <\/section>\r\n ","protected":false},"excerpt":{"rendered":"<p>Spolo\u010dnos\u0165 Katzion z\u00edskala ocenenie Salesforce 2025 Partner Innovation Award za v\u00fdnimo\u010dn\u00e9 v\u00fdsledky v oblasti transform\u00e1cie podnikov pomocou agentov<\/p>\n","protected":false},"featured_media":103676,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"news-category":[757],"embedded-category":[],"class_list":["post-103674","news","type-news","status-publish","has-post-thumbnail","hentry","news-category-press-release"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/news\/103674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/types\/news"}],"version-history":[{"count":3,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/news\/103674\/revisions"}],"predecessor-version":[{"id":103680,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/news\/103674\/revisions\/103680"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/media\/103676"}],"wp:attachment":[{"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/media?parent=103674"}],"wp:term":[{"taxonomy":"news-category","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/news-category?post=103674"},{"taxonomy":"embedded-category","embeddable":true,"href":"https:\/\/www.globallogic.com\/sk\/wp-json\/wp\/v2\/embedded-category?post=103674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}