The 10/10/10 Rule for Ambitious Communications & Network Providers

From powering hyper-personalized customer experiences to intelligent, self-optimizing networks, AI is rapidly redefining what’s possible for telecommunications providers. By tapping into AI-enabled innovations, communications and network providers can revolutionize how they develop software, deliver customer service, and manage field operations.

To seize these opportunities, telcos must overcome obstacles related to data and system fragmentation. They must address the need to attract, nurture, retain and upskill the workforce for an AI-native Telco. And they need to embrace platformization, standardization, and open ecosystems like Open RAN.

When navigating this transformation, consider the 10/10/10 Rule—a simple yet ambitious guideline for communications and network providers determined to thrive in the AI era.

Under the 10/10/10 Rule, aim to achieve:

• 10% increase in revenue by leveraging AI-driven efficiencies and expanding into new/adjacent businesses like travel, insurance, finance, payments, education, and healthcare.
• 10% increase in customer satisfaction by delivering AI-powered customer experiences, including predictive network management and seamless omnichannel interactions that make it easy for customers to move across channels.
• 10% reduction in costs by deploying automation, predictive analytics, and AI-driven process optimization to wring out inefficiencies and fix “leaky” workflows.

For communications and network providers, the AI era presents immense challenges alongside unprecedented opportunities. Use the 10/10/10 Rule to aim for—and achieve—tangible impact and unlock sustainable innovation and growth.

Learn more about how GlobalLogic is engineering impact for and with communications and network providers.

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